Tag: Communication

  • Cracker Barrel’s PR statement: a fisking

    Cracker Barrel’s PR statement: a fisking

    How to say nothing in 425 words. Last month, Southern-style dining chain Cracker Barrel received major backlash after unveiling a new logo. Cracker Barrel is something of an institution, and the design change irked a lot of people. The old, familiar logo featured an overall-clad geezer sitting in a rocking chair next to a barrel.…